Twitter: The Art of 140 Characters

October 10th, 2011

The biggest test of any word wizard is to condense lengthy advertising rhetoric into a neat bite-size little tweet while still delivering the overall message. Twitter is a marketing platform that can allow you to reach followers almost immediately.  This can be wonderful if the purpose of Twitter marketing is instant updates on special events [Read More …]

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Mobile Power

September 27th, 2011

The dark ages of only being able to target broad audiences as a whole with commercials and print ads are over. In addition to these platforms, a more focused approach is now available: mobile marketing. Mobile marketing reaches individuals on a personal level. According to a recent Pew Research study, Americans and Text Messaging, 83% [Read More …]

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5 Ways to Win at Social Media

September 20th, 2011

Sites like Facebook and Twitter help build steam for any client’s online campaign. Perks like being TOTALLY FREE to sign up and the ease of posting wherever you may be at any time of day or night are reasons why these sites have caught on like wildfire. Here are some small suggestions that might help [Read More …]

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